Work/White Ace Experience Lab
InteriorsContentCX
White Ace Experience Lab
Digitized White Ace Interiors' studio walk-through so prospects can co-create mood boards, budgets, and installation plans remotely.
Industry
Interior Design
Location
New Delhi, India
Client
White Ace Interiors
Design consultations
+58%
Average project value
+24%
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The Challenge & Solution
From obstacle to opportunity
⚠️
The Problem
Inquiries arrived from Instagram but stalled because pricing and inspiration lived on separate channels.
✓
Our Solution
We combined interactive lookbooks, AR previews, and CRM automations that notify designers the moment a client saves a room concept.
Services Provided
Interactive content
Experience design
Marketing automation
Our Approach
How we delivered excellence
01
Phase 1
Studio virtualization
Captured hero installations in volumetric 3D to feed lookbooks and AR previews.
02
Phase 2
Palette OS
Unified inspiration, pricing calculators, and vendor lead times into saved projects.
03
Phase 3
Designer alerting
CRM playbooks notify designers the moment a client saves a room or requests pricing support.
Results & Impact
Measurable outcomes that matter
Design consultations
+58%
Average project value
+24%
Key Outcomes
- ✓Every creative review documented alongside costs and materials
- ✓Inbound traffic segmented by homeowner, architect, and builder
- ✓Email and WhatsApp nurtures triggered off saved palettes
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Client Testimonial
Clients feel like they're in the studio even before we meet. The handover to designers is instant.
Manvi Kohli
Founder, White Ace
Project Gallery
Visual storytelling
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